Google top trend for 2025
The top trends for 2025 are already emerging.
Here are some key areas to watch out for:
Technology Trends
- *Artificial Intelligence (AI)*: Expected to continue its rapid growth, with applications in various industries like healthcare, finance, and education.¹
- *Small Language Systems (SLMs)*:
Will become more prominent, offering faster and more efficient language processing capabilities.
- *Agentic AI*:
Autonomous AI systems that can make decisions with minimal human input will transform automation across industries.
- *AI Search Engines*:
Will revolutionize the way we retrieve information, with AI-powered search results becoming more prevalent.
Marketing Trends
- *Newsletters as Social Networks*: Newsletters will evolve into more interactive, social network-like platforms, allowing for greater engagement and community building.²
- *Building Systems over Campaigns*:
Marketers will focus on creating scalable, automated systems rather than one-off campaigns, leveraging AI and no-code tools.
Other Trends
- *Cybersecurity*: AI-powered cybersecurity solutions will become increasingly important as cyber threats continue to grow more sophisticated.
- *Edge AI*: The combination of AI and edge computing will enable faster, more secure data processing and decision-making.
- *Enterprise Search Systems*: AI-powered search tools will improve search efficiency and become more conversational and intuitive.
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